INTRODUCING:

Are You Ready To Learn How To Reign In Your Marketing Budget?

My name is Mikaeya Kalantari and I am a pediatric dentist, dental practice owner, and lifestyle blogger. The 10 Second Back Story: Blogging and social media first started out as a hobby for me and has now turned into a full fledged secondary job and passion of mine.

Tired Of Spending On Overpriced Marketing But Unsure If You Can Handle The Task Yourself?

In this bootcamp course, I will get you and your dental team ready to tackle the basics of marketing your dental practice with over 50 video modules covering all of the basics that will allow your practice to be SEEN and HEARD within your local community!

How Does It Work?

Whether you are ready to become a dental marketing expert or you have a team member ready to step in and help you out, you will have all you need at your fingertips to market your dental office WITHOUT signing a contract with a marketing firm!

FAQ

  • What Does The Course Tuition Cover?

    With the one time course fee, you will be granted access to over 50 video modules that will cover all marketing aspects for your dental office. These topics will include Branding, Social Media, SEO, Video Content Creation, Facebook Ads, Google Display Ads, Ground Marketing, PR, Quarterly Planning & More!! Along with the video lessons come tons of text and PDF files giving you even more resources to help you implement the course material for your dental office. You will also gain access to the private DIY Dental Marketing Facebook group where live Q+A sessions will be held monthly should any questions pop up as you are going through the lessons!

  • What If I Am Shy And Don't Feel Comfortable "Putting Myself Out There"?

    I'm going to let you in on one of the biggest marketing secrets out there. As much as most dentists hate to do it.... you have to get a little personal when it comes to promoting your brand! Now, if you aren't quite comfortable putting your face out there yet, that's okay! You can take baby steps with this using some of the tactics that I give you throughout these video lessons. I would also highly recommend that you involve a team member that is comfortable with social media and the online world who can help you to not only digest this course material but also help to push you out of your comfort zone a little bit... because that's where the magic happens!

  • How Long Will It Take To Complete The Full Course?

    This course is designed to be able to be fully completed within 6 months, however this is a self paced course so dentists can feel free to pick and choose which lessons are most important to them and also be able to flow through the modules as time permits. I do STRONGLY RECOMMEND picking a time goal in the beginning of when you would like to get through the course material by, because as life gets busy we all know we can lose motivation!

  • What If I Don't Want To Hire A Marketing Company But Also Don't Have Time To Do This On My Own?

    For all of those super busy dentists out there that either don't have a moment to spare, or have no desire to learn marketing, I'm going to let you in on another secret. DELEGATE! There is still a way to not have to do the marketing on your own but still keep it In-House, and this course will give your team member/s that foundation to be able to accomplish this!

Video

Course Curriculum

Take A Look For Yourself At All Of The Valuable Information You Can Have Right At Your Fingertips!

  • 1

    Welcome to the course!

    • Welcome!

    • DIY Dental Marketing Bootcamp Facebook Group & Contact Email

    • Commitment Contract

  • 2

    Developing Your Brand

    • Complete Branding Workbook

    • Building Your Framework

    • Developing Your Voice

    • About Your Brand

    • Solidifying Your Message

    • It's All In The Details

    • Branding Your Copy

    • Branding Your Visuals

    • Telling Your Story: The Basics

    • How To Tell Your Story

    • Where To Tell Your Story

    • Branding Tips

    • Canva Templates

  • 3

    Getting Online: An SEO Foundation

    • What Is SEO?

    • Question & Keyword Ideas Log

    • Where To Focus SEO Efforts

    • Setting Up SEO Power Tools

    • MetaTags & Titles & Headings... Oh My!

    • Homepage Design 101

    • Keyword Research

    • Developing A BackLink Strategy

    • Analyzing For Success: SEO Audit & Toolbox

    • Putting Your Site "On The Map"

    • SEO Audit Checklist

    • Website SEO MindMap

    • Start To Finish: Developing A Blogging Strategy

    • Complete Blogging Checklist

    • Blogging Resources Guide

    • 115 Catchy Headline Power Words

    • Analyzing For SEO Success: Google Analytics

    • Google Analytics Guide Map

    • Analyzing For Success: Google Search Console

    • Setting Up A Rockstar Google My Business Profile

    • Convenience Is Key: Google My Business Mobile App

    • SEO Resources Guide

  • 4

    Creating Brand Awareness With Social Media

    • Social Media Overview

    • Setting Up An Engaging Profile

    • But What Do I Post?

    • Writing Captions That Convert

    • The Every Caption Formula Guide

    • Understanding Hashtags

    • Hashtag Cheat Sheet

    • Start Growing Your IG Today - The 7 Day Engagement Challenge

    • 7 Day Engagement Challenge

    • Engagement - The Secret To IG Success

    • All About Social Media Stories

    • Instagram Insights

    • Using Instagram Reels To Amplify Your Reach

    • IGTV & Instagram Guides

    • Facebook Insights

    • Networking On Instagram & Facebook To Grow Your Business

    • Developing A Purposeful & Sustainable Posting Strategy

    • Having Some Fun With TikTok

    • The Basics: Twitter, YouTube & Pinterest

    • 25 Social Media Stories Ideas

    • 101 Social Media Post Ideas

    • Social Media Resource Guide

    • Free Stock Images

  • 5

    Creating Content That Captures Attention

    • Telling Your Story With Long Form Video

    • How To Take Branded Stock Photos

    • Saving Time: Batch Content Creation

    • Canva, The Content King

    • Photo Editing Crash Course

    • Video & Editing Resource Guide

  • 6

    Be Everywhere With Facebook & Instagram Ads

    • Avatar Research

    • Avatar Research PDF

    • Setting Up Audiences In Ads Manager

    • Boosted Posts & Growing Your Audiences

    • Setting Up An Everywhere Campaign

    • Facebook Ad Campaigns

    • Facebook Ads Checklist

    • Ad Graphics Canva Templates

    • Social Media Ads Resources

  • 7

    Further Your Reach With Google Display Ads

    • Why Google Display Ads?

    • Start To Finish: Setting Up A Google Display Ads Campaign

    • Google Display Ads Checklist

    • Google Display Ads Formats

    • Google Display Ads Resources

    • GDA Audience Suggestions

  • 8

    Getting Out Into Your Community With Ground Marketing & Networking

    • Showing Up In Your Community

    • Breaking Out Into The Media Circuit

  • 9

    Marketing 101: Always Have A Plan

    • Putting Together A Team

    • Crafting A Plan A Quarter At A Time

    • Quarterly Planning Workbook

  • 10

    Next steps

    • Congratulations!

    • What's Next?

Testimonials

Don't Just Take My Word For It!

This Course Is A Game Changer!

Dr. Josie Dovidio DDS., Founder Of Yoga For Dentists

DIY Dental Marketing Bootcamp is full of information that clearly would take months, if not years, to figure out on your own. I appreciate how the material is concisely presented in sections that allow me to put into action what I am learning as I go along.

Helps To Simplify Marketing!

Dr. Dawn Skees

This is an amazing course! Helps to simplify marketing. Especially the details of SEO and social media!

Glad You Are Helping Other Dentists!

Dr. Tina Saw

Thank you for simplifying marketing! SEO is so important and I am glad you're helping other dentists grow their practice without hiring expensive marketing companies!

Highly Recommend This Course!

Dr. Jessie Scott

I highly recommend this course! I am not tech savvy at all and this course teaches way more than I can handle but also is explained at a level I can understand and start to implement!

It Couldn't Be Presented Any Better!

Dr. Heather Harris

I love this course! It is presented in a step by step fashion and answers all the questions and provides great resources! It couldn't be presented any better!

Bonuses? You Bet!

Not only will you learn the ins and outs of marketing your dental office, but you will instantly gain access to several highly valuable freebies just for enrolling!

  • Private Facebook Group & Live Q+A Sessions

    Access to the DIY Dental Marketing private Facebook group where marketing tips and discussions will be shared. Interaction between other dentists and dental team members who are on their own DIY dental marketing journey will offer support to you throughout the bootcamp and beyond. Plus scheduled live Q+A sessions with yours truly can help to get any lingering questions answered to keep you on track with your marketing endeavors!

  • Social Media Caption Formula Guide & Hashtag Cheat Sheet

    Because sometimes our brains are fried and writing is hard! This caption formula and hashtag cheat sheet will have you writing winning captions with targeted hashtags in no time, EVERY TIME!

  • 7 Day Instagram Engagement Challenge

    The proven method to growing your Instagram audience in an organic way! Follow this consistently week after week and watch your numbers grow!

Are You Ready To Stand Out From The Crowd?

I can promise you that no one else can offer EXACTLY what you can, you just need to learn how to promote the unique experience that you offer. And guess what? I can show you how!

Dental Marketing Course

Hold The Suction! Even More Great Bonus Material!

Because I am all about VALUE, here are a few more incredibly useful bonuses that you will get for FREE with your enrollment!

  • 101 Social Media Post Ideas & Free Stock Images

    Get your social media up and running quickly with all of the insight gained from my video modules PLUS 101 Post Ideas and free stock images!

  • Over 25 Canva Templates For Your Digital Ad Creations

    Creating ad graphics can be hard and time consuming, that's why I've cut out part of the work for you. Until you are a graphic designing guru (and you will be with some practice!), use these Canva templates for your digital ad creation. Just swap out for your brand colors and logo and send it out into the digital world!

  • Quarterly Planning Workbook

    So what is the good of having all of this information but not knowing how to actually put it to use!? This quarterly planning workbook will help you and your team to think through your marketing strategy each quarter and determine where to focus your efforts!

So What Are You Waiting For?

You know you want to dive right in, but sometimes that voice in the back of your head is screaming out doubts. The question is, will you listen? Maybe you're unsure if this course is right for you, and that's okay. But if you are doubting your ability to succeed in marketing your office, let me tell you to stop right there. You CAN do this and I can show you how! The secret to getting ahead is getting started. You Got This!

Let's Be Instagram Friends!

Follow Along With Me On Instagram for loads of tips and the latest news when it comes to dental marketing!